About ACC
Hey, I’m Kate!
Born & Raised in Ventura, CA.
First of all - thank you for taking the time to visit my website and learn a little more about my story. It means the world to me that you’re here!
I am so fortunate to have been born and raised in Ventura - a cozy beach town nestled between Santa Barbara and Los Angeles along the iconic southern California coast.
It really is a community unlike any other.
I have always been drawn to the health and wellness industry. Growing up, I joined a high school program called the Bioscience Academy to explore potential careers in healthcare. In school, I would frequently write about my love of science and passion for serving others - and in the evenings I would experiment with cooking and baking.
It only made sense that I would go off to study Nutrition at Cal Poly San Luis Obispo. It was the perfect way to combine my passion for health and wellness and my growing interest in food science. (Plus you have equal access to the mountains and the beach, what’s not to love?)
While at Cal Poly, I kept busy with various leadership groups and part-time jobs. It was while working at a hotel in Avila Beach that I discovered the world of marketing. My first ever project was writing a welcome letter for guests with dogs - from the point of view of the GM’s very own canine friend, Snookie. The letter was light and cute and signed with a paw print, but also functioned as a way to communicate our pet policies and local dog-friendly activities. Subsequently generating business all over town. I soon moved on to updating website room descriptions and other small projects here and there.
I loved (and still do!) using my talents to promote things I care about.
Upon graduating, my career path looked something like this:
Sales and marketing at an organic certification agency
Recruiting at a healthcare staffing center
Marketing and patient/physician relations at a radiology center
Marketing education at a leading nonprofit marketing solutions company
Then in 2019, I became a yoga instructor so that I could find a health-conscious community and be of service to others while working at a full-time office gig.
The following year I was asked to assist with email campaigns and website updates at a couple of local yoga studios and immediately loved it.
As a yoga teacher, I have an insider’s look at what it takes to be successful as a wellness business. I have also seen a lot of small businesses fail over the years, largely *I believe* due to poor marketing and lack of visibility in the community.
I have since left my corporate job and now I want to help others avoid critical marketing mistakes and put their best foot forward. It doesn’t matter how great the product or service is if no one knows who you are or what you do.
My mission is to tell your story through expert content marketing, so that you can grow your connections and make a bigger impact on the world.
Kate is so easy and wonderful to work with. From our first call I knew she was a perfect fit. She knows marketing and the social media landscape so well.
— Becki DeVries, CEO, The Bus Music
When you hire me, you don’t just get a marketer - but someone who really cares about your brand and your mission. A few other perks include:
Extensive research on trending topics that support your services
Search engine optimization so that your target audience can find you
An idea machine when it comes to articles, blog posts and social media
Eagle-eyed editing so you never have to worry about typos again
A mental health hype woman who understands the needs of your supporters
I don’t know what we would do without Kate! She has a great eye for detail and every marketing piece we send out is reviewed by her - I don’t trust anyone else to review and edit our material.
— Sarah Ingram, Founder, Grassroots Yoga
What I’ve Achieved
Bachelor’s of Science degree in Nutrition from Cal Poly SLO
RYT-200 certification
50-hour aerial yoga certification
Children’s yoga training via Yoga Medicine
Grown the audience for Ventura County Business Women Facebook group as the Instagram Engagement Manager to 1500+ members
Taught 100s of nonprofits how to market planned gifts
10+ years of experience in customer service
Various LinkedIn Learning certifications
HTML and CSS training via CodeAcademy
Extensive public speaking experience
Replaced my full-time income within 6 months of business
Proficient with Squarespace website development, including custom CSS